Saturday, 22 February 2014

Would you Give Up Your Jacket ?


Children in Syria are cold, give them a warm jacket:  this is the slogan of a social experiment set up by SOS Mayday, an action network which wants to raise awareness about the thousands of children suffering in Syria and to raise funds for SOS Children´s Villages, as part of their winter campaign. 

The experiment involved an 11-year-old boy who told people that his jacket had been stolen while sitting at a bus stop in Oslo, Norway. Watch the video to see how people reacted. 

What would you do? Do you think it is an effective campaign? Why (not)?





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